Published on September 30, 2020 By The Blinc Group

Getting to know Sasha Aksenov, Co-Founder & Chief Innovations Officer

Sasha is a Co-Founder and Chief Innovation Officer of The Blinc Group. A hands-on creative leader, a serial entrepreneur, a multiple award-winning brand strategist, and a design industry veteran with a successful 25+ year track record of launching and scaling multinational brands and products.

For the past 7+ years, Sasha’s key focus has been on cannabis vaping, where he has become a recognized thought leader, often quoted and called upon for his opinion by major cannabis brands and key media like Forbes, MJ Business Reporter, and Green Entrepreneur.

His impressive career in roles of founder and managing partner of ventures ranging from branding studios, record labels, media management companies to marketing agencies, where Sasha brought new ideas to market for the world’s leading brands like Novartis, Lufthansa, Harley Davidson, and Verizon among others, is what allows him to provide evidence-based strategic guidance with clear alignment of brand and business goals and a laser focus on the long game.

  1. Where were you born? Odessa, Ukraine but grew up in Ladispoli, Italy and Brooklyn, NY
  2. Where did you go to college? NYC School of Visual Arts
  3. Favorite hobbies? Fine arts, Industrial design, road-course racing, drag racing, restoring and building "anything with wheels and some things without"
  4. Unique previous jobs? Self-employed since day ZERO, first gig – selling mix tapes on the streets of Brooklyn at age 13
  5. Favorite sports teams? LAP Motorsports MINI JCW
  6. Favorite quote? “Having a talent isn’t worth much unless you know what to do with it” – Tony Palladino
  7. Favorite movie? Italian Job, Gone in 60 Seconds
  8. Favorite food? Crepes with caviar
  9. What made you decide to enter the cannabis industry? Complete disregard for vaping safety and innovation
  10. Fun fact that we haven't asked.... Can’t tell you, our investors would not approve

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A few words from industry leaders

Quality control and compliance were our most important factors for choosing a hardware designer, producer and supplier. Blinc was chosen over others considered based on their reputation and experience for these key factors.
A team of rockstars across the board, from brand realignment to product development to training and support - big thank you!!!
The integrity of that medicine starts with the hardware that is used to deliver it and we knew that partnering with the Blinc Group was the best way to provide that kind of quality and reliability to our patients.
Working with Blinc Group was a completely seamless experience. Our team is very particular and detail-oriented, but Blinc was able to walk us through all our questions and queries to create a product we are stoked about.
The Blinc Group's unmatched customer service and supply chain diligence give us the peace of mind needed to provide our patients and customers with a quality product.
You guys are the best! Keep up the great work! We look forward to working more with Blinc as our hardware partner!
We could not be happier with our choice to work with The Blinc Group, and look forward to continue innovating with them in the future.
The alignment between our two companies is fantastic. Blinc takes safety and quality as seriously as we do, and the outcome of the working relationship has both teams excited...
The Blinc Group produces high quality products and provides great, attentive, and friendly customer service. We especially appreciate their documented attention to testing and compliance.
Fume Labs and the Blinc Group are incredible partners and we’re very fortunate to be working with them on our first product.