Let me run a scenario by you; you walk into a local supermarket drinks aisle and find shelves full of bottles marked “juice”. You resonate with the “JUICE” branding on one of them, grab a few bottles to try and all of them taste different despite looking virtually identical. Would you ever play this “Russian roulette” again? Probably not, and even if you did find the perfect taste profile for your taste buds, no shot you know what flavor it actually is or how to find it on your next trip to the supermarket.
